2 Favorite Parts
Helping business owners tell their stories so they stay relevant
Left Brain-Right Brain: The Science of a Good Story
A little understanding of left brain-right brain science can make a huge difference in your writing.
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Put Down The Egg Salad And Be A Better Writer (Details, Details)
When you pay attention to details, you become a better writer and your copy will pop. Beauty is everywhere — or at the very least, visual interest is everywhere. Use it!
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What Elections teach us about Writing
Elections can teach us a few things about writing. Candidates know the power of story and how to use it.
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I'm Karin, creator of 2 Favorite Parts.
I use my words and help others use their words ... which means I help business owners tell their stories to be more effective.
Story is everything -- the stories we tell ourselves and the stories we tell others. They matter, whether it’s because of the importance of having the right mindset or because of the importance of building relatability in your business. Or rather, the combination of both.
The name 2 Favorite Parts emerged from an exercise in gratitude that's become a type of mantra for me, and I hope you come along!